Jesper Roholm Friis has been appointed new CEO of Good Food Group effective from 5 September, replacing Jørgen Dirksen, who has acted as interim CEO since January 2022. Jørgen Dirksen will reassume his position as Chairman of the Board of Directors. Also effective from 1 September, Martin Busk Andersen will assume the position of CFO.
Jesper Roholm Friis has for a period been member of the Board of Directors of Good Food Group. He holds a MSc degree in Economics and Business Administration and brings extensive experience from the food industry. He most recently held the position of CEO of the UK private equity-owned restaurant chain ”The New World Trading Company”. Before that, Roholm Friis held executive positions with, among others, Lagkagehuset, Danish Crown, Carlsberg and Toms Gruppen.
Martin Busk Andersen holds a MSc degree in Economics and Business Administration and has a solid financial background as CFO of a number of companies, including Orkla Foods Danmark, where he served for several years.
Accordingly, the Executive Board of Good Food Group now consists of CEO Jesper Roholm Friis, CFO Martin Busk Andersen and COO Lars Petersen.
“We’re pleased to have a new, strong team in place to lead Good Food Group and ensure our continued success. Market conditions have changed, and we’re currently faced with the challenge of having to cope with surging costs of raw materials, energy and transport along with supply chain bottlenecks, all of which is putting our earnings under pressure,” says Jørgen Dirksen, and he adds:
“We continue to see an attractive potential in both existing and new markets and look forward to seeing our new management team build new momentum in our business together with our other talented employees. Jesper has in-depth knowledge of the food industry in Denmark and at international level and has a proven track record of delivering solid results through the past many years. Combined with Martin’s strong financial expertise and broad commercial insights and Lars’ extensive knowledge of Good Food Group’s business and operational setup, this positions Good Food Group for great results in the years ahead”.
For more information:
Jørgen Dirksen Chairman of the Board
Telephone: 24 87 06 00
About Good Food Group
The Good Food Group manufactures a wide range of food products, including jams, frozen fruit, nuts, non-dairy cream, sauces, dressings and honey as well as seeds and grains – both under own brands (including Svansø, Skælskør and Jakobsens) and as private-label products for the retail sector as well as for customers in the food service segment and in industry.
Production takes place at a number of sites in Denmark, Poland, Sweden and Norway, and products are sold to more than 70 countries, of which the Scandinavian countries account for more than 60% of revenue. In 2021, Good Food Group generated total revenue of close to DKK 1,400 million.
The Good Food Group has been under the ownership of Maj Invest Equity since 2019.
Our goal is to make it even easier for you to make green, tasteful choices, which is why you can read more about our green solutions here, as well as the different labels you'll find on our products and what they mean for each product.
Good Food is committed to quality and requires production units to be certified to the highest food safety standards. Read more about our long-standing production below.
We are on a journey together. A journey about creating the best food experiences. We do this by being curious about new possibilities and passionate about the food of tomorrow.